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All swept up in sweeps week (access required)

Posted: 1:00 am Fri, February 2, 2001
By admin

WBAL-TV Channel 11 beat rival WJZ-TV Channel 13 in a relatively close race for viewers, according to the Nielsen Ratings sweep that ended Jan. 31. But industry watchers said ratings, especially in a close race, don’t always mean a clean claim to bragging rights.In a tight race, viewers should take the victor’s commercials touting itself ...

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