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A transforming economy puts the focus on niche markets (access required)

Posted: 5:33 pm Thu, May 27, 2010
By Alan Dessoff

The transforming economy is creating new opportunities for small businesses to grow and be successful. One way to do so is by focusing on niche markets — on customers who need and want specialized products or services, says Lester S. (Casey) Willson, retail industry and sustainability program manager at the Lead Center of the Maryland ...

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