Under Armour CEO Kevin Plank seems relatively unshaken by allegations that his company’s cutting-edge speedskating uniforms are slowing the athletes down..
In an interview with Bloomberg, he said “you’re always going to have good days and you’ll have days that you face adversity. I wouldn’t call this adversity yet … there’s still a lot more ice in front of us so let’s let the athletes get out there and see what happens.”
Under Armour put years of testing and innovation into the development of Olympic uniforms for U.S. Speedskating, as well as U.S. Bobsled and Skeleton and Canadian snowboarding.
The global exposure was expected to be an all-around positive for the company, as an Under Armour executive and an outside marketing expert told The Daily Record.
But after a few disappointing races, in which U.S. front runners completely missed the podium, some are wondering what the problem is. The potential culprit? A vent in the back of the uniform.