BIRMINGHAM, Mich. — The fashion world knows the names “Versace” and “Prada,” and now it can add Josie Ervin to that list. She is from Birmingham, Mich., has her own fashion company, and is just 10 years old.
Josie’s business is operating out of her own home right now, but it may not be that way for long, according to WDIV-TV. The fifth-grader from Birmingham Covington just started a business that’s already picking up steam.
“Me and my friends love to mix and match different socks and shoes,” Josie said. “And so I thought it’d be fun to mix and match different leggings so that people can create their own style.”
One day Josie shared her leggings idea with her mom, who thought it had potential.
“I went away for the weekend and she stayed with her grandfather, and she shared the idea with her grandfather, who’s an entrepreneur,” said Josie’s mom, Kristin. “He started eight businesses throughout his lifetime and has been very successful, and he knew that kids loved leggings and he said it was a great idea so they created the company.”
That’s how “Oppos” was born.
“It’s pretty interesting starting a new company, because it’s something new for me,” Josie said. “Because I haven’t done it.”
The website is interactive and fun as girls get a sense of how to create their own style with Josie’s patented product.
Now Oppos, which is only about a month old, is getting recognition from Holleywood. The order has to be filled by Thursday.
“We are going to be in the Kid’s Choice Awards on March 29th in all 58 nominees’ swag bags,” said Oppos partner Shelly Chilton. “On the list of nominees that are getting these is Hugh Jackman, Katy Perry, Lady Gaga, the list goes on.”
Oppos doesn’t make their clothes off-shore to save money. They currently make the clothes in California, and just contracted to make clothes in Roseville, Mich.