By: John Cord
I’m a native Coloradan, transplanted eight years ago to Charles Village, and re-transplanted this past spring to Hampden. My wife and I were sad to leave our beloved Charles Village—we still miss our regular walking route, the vitality imported in each fall by the Hopkins’ kids (and the accompanying relief every summer when we export that particular resource), and all of our regular hangouts (Chipotle, anyone?).
So, when our family started growing, and we needed a larger living space, we found a nice new construction home in Hampden that had been sitting vacant for a few years. Interest rates were low and the price was right. But, it gnawed at me a little that I was moving to Hampden.
I don’t have anything against Hampdenites (is that what we’re called?), I just never understood the whole “hon” thing. As far as neighborhood cultures go, I felt a sense of belonging in Charles Village. Hampden’s death-grip on its 1950’s-to-1970’s persona (28 of those years being before I was born) seems much ado about nothing.
Especially after moving here, I’ve come to realize that most people here do not address people as hon, and it’s rare to see a beehive or those outdated eyeglasses, outside of the annual flamingo-filled Honfest.
The whole “hon” thing is now being recognized as a “Hon” thing, with a capital “H.” It seems that no one really noticed about 18 years ago when Café Hon owner Denise Whiting trademarked specific uses of the word “Hon.” Last week the media covered the issue, and Hampdenites, and other Marylanders, took up sides with Ms. Whiting, or against her.
I’m not a patent and trademark attorney. I don’t even play one on TV. I have no idea if that was a legitimate and legally binding trademark. Off the top of my head, I see problems trademarking a generic word that is part of a culture that existed long before the trademark, and became part of the identity of a specific group of people.
On the other hand (I admit that I don’t know what “Hon” qualities Hampden had immediately before the 1992 trademark), it is inarguable that no one person has done more to bring local and national recognition of the Hon-identity than Ms. Whiting. She owns Café Hon, Honbar, Hontown, and she founded Honfest. As a recent transplant, I suspect that she has kept the whole thing alive, and people probably only care about Hampden’s history because she resurrected it.
I don’t fault Ms. Whiting. She has a good business sense, and was able to create something. That takes work, and she deserves credit for it. And, she’s probably not even enforcing her rights as much as she could.
When the Maryland Transit Administration started a new ad campaign centered on the Hon-philosophy, she didn’t ask for any money, just the right to approve or veto specific advertising. I’m sure that’s so she can preserve the identity in a way that it has been preserved, and prevent unflattering portrayals of Hons (which assumes that the existing Hon portrayal is flattering, I suppose).
So, in an editorial that makes me proud to be a Hampdenite, something that has not happened up until now, Ms. Whiting wrote, “Well, even if you’re angry at us, you’re welcome to come down to see us for some pie. Just be nice to the waitresses!” That’s the epitome of the Hampden culture—hard work and a friendly smile.