The Daily Record is Maryland’s only daily business and legal news source. Our dynamic and creative team of 26 people provide essential and trusted legal and business information to Maryland professional community. Our modern offices are located in downtown Baltimore on the 24th floor of St. Paul Place.
Digital Media Account Manager
The Daily Record is seeking a Digital Media Account Manager to join our dynamic sales team. This position includes developing, presenting and closing sales for new and existing customers. Advertising solutions include online banners, mobile sites, search engine marketing, social media solutions, video, behavioral targeting, event sponsorship and print advertising for fulfilling customer needs that span all categories of medium to large local and national businesses. The Daily Record delivers an exclusive, high-end, educated audience with decision making power for their business and household. The ideal candidate will understand audience based selling.
Essential Job Responsibilities:
1. Development and presentation of digital advertising solutions that span all platforms.
2. Client relationship building with account management.
3. Fluency in print media and general competency for print advertising.
4. Expansion and advancement of opportunities to improve customer and territory revenues through the introduction of new/ improved digital products or sales tactics.
5. Ongoing prioritization & reprioritization of work assignments, prospecting and account management, with a focus on those that achieve a profitable return on investment & reduce customer churn.
6. Participation in active learning.
7. Prospecting, forecasting & planning for future business.
Experience required: •Needs based selling – client relationship building with account management •Track record of achieving results •Advertising or marketing industry experience.
Qualifications: Education: College graduate or equivalent business / sales experience.
Please send your resume and cover letter to email@example.com
Digital Marketing Specialist
The Daily Record, Maryland’s only daily business and legal news source, is seeking a Digital Marketing Specialist. This person is responsible for digital marketing and communications for advertising, subscriptions, events, special products and thought leadership projects. This role is responsible for newsletter marketing, social media marketing and subscription marketing to reach specific revenue and growth goals through innovative ideas, tracking analytics and creating campaigns that get results.
This role works closely with the advertising department to manage the posting and performance of all digital ads and the event pages on our website. This person will track analytics for advertisers and present results as needed for clients and salespeople.
This role works closely with The Daily Record’s events, digital and marketing team to reach goals, grow market share and increase revenue through smart and effective campaigns.
The idea candidate will be able to work in a team environment with the ability to organize multiple deadlines, prioritize goals, and keep people on task. Strong writing and communication skills are a must. A degree in marketing, communications or journalism is preferred. The candidate should also have proven experience with: HTML/CSS for web and email, WordPress, social media marketing and advertising, email marketing and timeline management. Experience in conversion architecture is also a plus.
The Daily Record is a fast-paced environment with multiple deadlines each day and various projects happening at the same time. The ability to organize your workload, multi-task and meet daily deadlines is essential.
Please forward your resume and salary requirements to firstname.lastname@example.org