By: Rachel Bernstein

If you’re headed to Home Depot and see a bunch of people driving screws into a surface rather furiously, you might wonder what the big deal is.

DeWalt is having a campaign to promote the Saul “Canelo” Alvarez v. Ryan Rhodes Championship Boxing Match coming up June 18. The Towson-based subsidiary of Stanley Black & Decker is having competitions of its own — to see who can drive screws the fastest.

The company will hold these competitions at various Home Depot stores around the U.S. until June 17.  Winners of each event will get a prize package that includes DeWalt-branded boxing gloves signed by Oscar De La Hoya, a DeWalt 12 Volt Max driver kit and a t-shirt.

“This will be a great way to generate attention around the fight and allow professional contractors to get their hands on our newest power tools and win some exciting prizes,” said Hector Vallejo, multicultural marketing manager for DeWalt, in a statement.

Anyone can join the competitions for free, so long as participants are over 18 years of age.