Jan 14, 2013 0
That’s what AAA Mid-Atlantic is urging people to do. AAA — which, after all, has “automobile” in its name — has entered the fray as Hasbro, maker of Monopoly, has launched a campaign to let the public decide which of the game pieces will live to continue passing “go” and collecting $100 and which one will be relegated to the board-game mists of time.
In other words, the piece with the fewest votes ends up in jail permanently, dropped from Monopoly. (You can vote here.)
Ragina C. Averella, manager of public and government affairs for AAA Mid-Atlantic, presents a logical argument for making sure the car stays in the game:
“Without the race car, how else are you going to get to the shore?” which references the game board’s roots in Atlantic City, N.J. “The race car is the only automotive token in the Monopoly game. Millions of motorists will be heartbroken if it disappears. Imagine playing the game and not getting to be the race car. It would be a crushing disappointment to everyone who dreams of getting behind the wheel as they race around Park Place.”
The thing is, AAA need not worry. Though the results won’t be announced until next month, the car is so far safely near the top, in second place behind the Scottie dog. The boot — which has always looked as if it had been lost and left outside in the rain for a week — is near the bottom and in big trouble.
And Hasbro has accomplished its goal, getting us actually talking about Monopoly.