Facebook, openness and listening to your customers

I attended a Memorial Day parade with my family Saturday morning. My high school's marching band made an appearance, which brought back a flood of memories. So I documented it the way I often do with these sorts of things, by uploading a picture and caption to my Facebook page. Within minutes I was reminded of candy sales held 25 years ago to raise money to buy new uniforms, as well as a long-forgotten crack in a Sousaphone bell and how it got there. Old friends in other states were reminiscing with me, practically in real time, about things my memory had misplaced. It was another testament to the power of Facebook, the way the social networking platform bridges vast distances of time and place and powerfully connects people. Coming as it did within days of Facebook announcing changes to its privacy policies, however, my warm remembrance also had a healthy streak of cynicism running through it.

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