The burger was offered at only one Wendy’s, in Brandon, Manitoba. It was constructed of nine quarter-pound patties. How did the monster burger come to be? This was a case of life imitating art — as in advertising art.
Barb Barker, office manager for the group that owns the Brandon franchise, told ABCNews.com: “Wendy’s corporate put out a tongue-in-cheek ad in Sports Illustrated eight or 10 years ago with a picture of the ‘T-Rex’ burger. Customers liked it and requested it, and we obliged, given that we’re in the customer service business.”
Customers would order the mega-burger two or three times a day, Barker said, and sometimes one person would polish it off. But as these things will — even from Manitoba — news reached the Internet. Corporate higher-ups decided the “T-Rex” wasn’t a good idea.
“We have removed the image from our store,” Barker said. “Wendy’s is not condoning or endorsing that a person eat nine meat patties in one sitting.”
At least not without cutting back by ordering just a small Frosty to go with it.