Seriously…stop me if you’ve heard this one

Have you heard the news?

Gov. Martin J. O’Malley, in an appearance on Fusion, an English language news and satire network aimed at U.S. Hispanics, told Jorge Ramos that he is “seriously considering” running for president in 2016.

Gov. O’Malley tells @jorgeramosnews he is seriously considering running for president in 2016: http://t.co/c7pqFsZTcI pic.twitter.com/bhTqMcAZIi

— Fusion (@ThisIsFusion) August 5, 2014

It would have been news had it not been for one simple fact: O’Malley has said it before.

Lots of times.

Less than one month ago, O’Malley sat down with the Los Angeles Times following an appearance in Iowa and used practically the exact same phrase.

“I’m seriously considering it,” he told them in a Q&A interview.

In February, the two-term Democratic Maryland governor told The Washington Post that not only was he seriously considering it, he had a responsibility to consider running for president.

“I have a great deal of respect for Hillary Clinton,” O’Malley told the paper in that interview. “But for my own part, I have a responsibility to prepare and to address the things that I feel a responsibility to address. .?.?. To squander this important period of preparation because of horse-race concerns and handicapping concerns is just not a very productive use of energy. .?.?. Right now, I’m going to keep doing what I’m doing — the thought work and the preparation work.”

Nearly a year before that, he told the Baltimore Sun in an April 10, 2013 story that he was giving serious consideration to running.

“I need to be spending a lot more energy and time giving serious consideration and preparation to what — if anything — I might have to offer should I decide to run for president in 2016,” O’Malley said during a wide-ranging interview with editors of The Baltimore Sun.

The next iteration came 15 days later, during a trip to Israel.

“I plan for the latter half of this year to dedicate some more thought time — reflection time — to the question of whether or not I would run in 2016,” O’Malley, a former mayor of Baltimore, said in the story.

And then there was the formation of the O’ Say Can You See PAC, O’Malley’s federal political action committee which is also known as O’PAC.

Trips to Iowa and New Hampshire–states key to presidential primaries–have reinforced the seriousness of his consideration.

So far, polling has forecast serious obstacles, including a 2013 poll in Iowa in which one political consultant said O’Malley was “little more than a footnote” and a Gallup national poll last month that showed nearly 70 percent of those surveyed had never heard of O’Malley.

Buried in the Ramos interview was a pretty savvy question in which O’Malley was asked if he was writing a book—sometimes a precursor to an actual candidacy announcement.

The governor deftly dodged the question, responding only that he’s always writing.

And when he’s not, he’s seriously considering a run for president in 2016.