Karen Krupka Smith | Planit

karen_headshotPlanit, a Baltimore-based communications, marketing and interactive agency, has added Karen Krupka Smith as account director. Smith will lead a team and oversee the strategic growth and execution of a variety of clients such as Marriott International, The Ritz-Carlton, Under Armour, Universal Music Group, McCormick and the Maryland Automobile Insurance Fund. Smith was manager of promotions and partnerships for Rockville-based Choice Hotels International. Smith led the Choice Privileges Reward Program’s global promotions and managed Choice Hotels’ rate-based promotions and gift card program as well as various strategic partnerships.