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Don Omar sues local radio station for using likeness to promote concert

A popular Puerto Rican singer-songwriter has filed suit against a local Spanish-language radio station, alleging the station canceled his appearance at a concert last summer but still used his name and image to promote the event.

Don Omar is seeking at least $9 million for breach of contract from WLZL-FM, also known as El Zol 107.9, according to the lawsuit, filed Monday in U.S. District Court in Greenbelt.

The lawsuit also alleges the radio station refused to play Don Omar’s new songs and “reduced airplay time of his older music” after canceling his appearance.

Omar, whose real name is William Omar Landron, has been performing the genre known as Reggaeton internationally for two decades and trademarked his stage name, according to the lawsuit.

Omar and Lanham-based El Zol spent much of last May and early June negotiating his appearance at the concert to be held at Rosecroft Raceway, according to the lawsuit. The radio station and Omar agreed in principle to Omar’s $100,000 non-negotiable fee plus transportation and hotel, according to the lawsuit. Omar’s representatives then sent the radio station photos of the singer to include in promotional materials, according to the lawsuit.

The two sides continued to work out details of the performance contract but the final documents El Zol sent to Omar on June 13 did not include transportation and lodging covered, among other missing details, the lawsuit states. Five days later, El Zol said it “could not have” Omar perform at the concert, the lawsuit states.

El Zol continued to use Don Omar’s photographs to promote the show for more than two months, however, securing event sponsors in the process, according to the complaint.

“Defendants specifically used the name and image of Don Omar in order to promote the concert and to mislead the public, and Don Omar, into believing, that he would be performing live at the concert in order to boost ticket sales and attendance,” the lawsuit states.

Edwin Javier Prado, a San Juan-based lawyer for Omar, did not respond to a request for comment.

A spokeswoman for New York-based CBS Radio Inc., which owns El Zol, said the company had not been served with the lawsuit and declined to comment on the allegations.

The case is Landron v. CBS Radio Inc., et al., 8:15-cv-01354-PWG.