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GM expands Maven car-sharing service to Baltimore

General Motors’ Maven car-sharing service debuted in Baltimore on Wednesday, bringing a fleet of cars available for hourly or daily rentals to the city.

The service launched with a fleet of 40 vehicles at 20 locations in and near downtown, including Mount Vernon, Fell’s Point, Federal Hill, Station North, Bolton Hill and the Inner Harbor.

The service has 30,000 members who have made 39,000 reservations, General Motors said. The average reservation goes 99 miles and lasts more than 16 hours.

Using the Maven smartphone application, consumers can reserve a vehicle for an hourly rate starting at $8 or for daily trips starting at $80. 

General Motors had previously launched the service in cities across the United States and Canada, including Atlanta, Boston, Chicago, Denver, Detroit, Los Angeles, San Francisco and Washington, D.C.

“Baltimore is a great fit for an elevated car-sharing service because of the number of people wanting to live and work in a revitalized downtown,” said Dan Grossman, Maven’s chief operating officer. “Owning a car in a densely populated urban city is not always practical, and Maven now provides options for Baltimoreans wanting to live car-free or car-lite.”

Maven enters a car-sharing market where the main competitor is ZipCar. That service, which also has a smartphone app, charges a monthly fee of $7 or a yearly fee of $70.

ZipCar rates start at $10.25 for an hour of use.

ZipCar’s footprint in the city extends beyond Maven’s initial offerings, with car locations in Canton, Highlandtown and Hampden, as well as the suburban college campuses of Towson and the University of Maryland, Baltimore County.

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