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FEATURED MOVER | Sarah Goodling, Crosby Marketing Communications

Sarah Goodling, a public relations & social media supervisor at Crosby Marketing Communications, was elected president of the board of directors for the Chesapeake Chapter of the Public Relations Society of America (PRSA).

Goodling’s term as president of PRSA Chesapeake will run through the end of 2020. She will direct chapter operations, preside over all board and membership meetings, establish goals and objectives, and oversee policies and programs.

She will also serve as the district representative at regional and national PRSA meetings. She has been on the chapter’s board since 2017, serving two terms as social media chair and then performing a dual role of social media chair and vice president in 2019.

At Crosby, she develops, implements and oversees strategic public relations and social media initiatives on behalf of nonprofit organizations and government agencies, most notably DAV (Disabled American Veterans), Military OneSource and the Substance Abuse and Mental Health Services Administration (SAMHSA).

Goodling has almost 15 years of communications experience. Before going to Crosby, She was a public relations supervisor with Planit, a public relations manager with Godfrey, a team journalist with the Hershey Bears hockey team and an account specialist with Cutting Edge Media.

Sarah Goodling, president of the board of directors for the Chesapeake Chapter of the Public Relations Society of America.

Sarah Goodling, president of the board of directors for the Chesapeake Chapter of the Public Relations Society of America.

ABOUT SARAH GOODLING

Resides in:

Pasadena

Education:

Master of Arts in strategic communication and leadership from Seton Hall University and Bachelor of Science in corporate communication from Central Pennsylvania College.

If you had not chosen public relations as a profession, what profession would you choose and why?

I almost went to culinary school! I love the creative freedom that cooking provides and nothing makes me happier than making a wonderful meal for the people I love.

Recent vacation:

My husband and I went to St. Lucia in the West Indies in October. The Pitons were hands-down the most breathtaking things I’ve ever seen and the island is absolutely gorgeous.

When I want to relax, I … :

Snuggle up with my dog and read or take some alone time just for myself.

Favorite sports team:

The Washington Capitals! I’m a true hockey nut.

Favorite quotation:

“We only get one life. Just one. Why aren’t we running like we are on fire towards our wildest dreams?” – Unknown author

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