A little extra double-checking and editing goes a long way to maintaining your company’s image and showing that you care about how you represent your clients.
Tagged with: advice branding branding language Marketing Public Relations
Read More »April 24, 2013 3 Comments
A little extra double-checking and editing goes a long way to maintaining your company’s image and showing that you care about how you represent your clients.
Tagged with: advice branding branding language Marketing Public Relations
Read More »April 8, 2013 Comments Off on Growing local growing on consumers
Visit any summer farmer’s market and it’s obvious that a quiet revolution has occurred: People today care about where and how consumables are grown.
Tagged with: branding branding consumers Marketing Small business wine
Read More »April 2, 2013 Comments Off on The power of words, on your terms
Words have power, but too often I find myself wishing that my clients had not failed to harness it before they hit "Send."
Tagged with: advice branding clients Marketing relationships
Read More »February 14, 2013 Comments Off on In building relationships, it’s all about getting personal
The return on your investment in people and relationships is invaluable.
Tagged with: advice branding branding customers management Marketing networking relationships Small business
Read More »February 5, 2013 Comments Off on Do your clients still know you?
If you do not already track trends in returning business, now is an ideal time to start.
Tagged with: branding branding clients customer service growth relationships Small business
Read More »January 24, 2013 Comments Off on How courting business in India is like dating in the U.S.
And how getting 140-character messages to have impact across diverse cultures requires extra thought.
Tagged with: branding branding india international business international business Marketing networking twitter
Read More »January 10, 2013 Comments Off on All the world is a-Twitter
While I can’t resist a good party, I missed out on the New Year's celebration at Twitter’s global town square.
Tagged with: branding branding Marketing social media twitter
Read More »December 12, 2012 Comments Off on A rose by any other name can cause an international incident
Even for products intended for U.S. consumers only, companies are facing more backlash over cultural insensitivities.
Tagged with: advice branding branding international business international business Marketing Small business
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