Crowdsourcing makes it easier than ever for companies of all sizes and industries to actively engage with large audiences.

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Save yourself a headache when it comes to picking your next marketing-communications partner.

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Have you ever opened an e-newsletter, looked at the graphics and not read any of the text, and closed it a few seconds later? You’re not alone.

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Remember the dust-up earlier this year when some of the yoga pants made by high-end athletic wear manufacturer Lululemon turned out to be too sheer?

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When I was growing up, I didn’t appreciate the fact that I lived on a farm where we raised our own meat, among other things.  Instead, I generally thought it was embarrassing and a real pain to take care of our animals, especially during New York winters.

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There are a number of elements that make Google+ a strong contender to become the premier social network.

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Are Facebook Ads worth the expense?

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Does anyone really open e-blasts anymore? How often do we need to update our web site?

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A Maryland mom urges a boycott of Barilla.

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FROSTBURG — Frostburg State University is rolling out a new marketing campaign. President Jonathan Gibralter unveiled the new theme Friday during his annual convocation in Frostburg. It features the tagline, “One University. A World of Experiences.” Gibralter says the slogan ...

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