NAACP, Dunkin’ Brands partner on franchise initiative

Ray Frager//July 23, 2014//

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The NAACP, headquartered in Baltimore, announced a partnership with Dunkin’ Brands Group Inc., the parent company of Dunkin’ Donuts and Baskin-Robbins, to create a diversity franchising initiative to increase the number of African-American-owned franchise businesses in the United States. Dunkin’ Brands and the NAACP will collaborate to offer in-depth franchising education and training as well as assistance in overcoming the financial challenges related to becoming a franchise owner. “Franchising can be a powerful economic tool that further enables the African-American community and others to realize the American dream of business ownership,” Cornell William Brooks, president and CEO of the NAACP, said in a statement.

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