JOSE ARMANDO OCHOA

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Fello

Jose Armando Ochoa serves as vice president of finance at Fello, where he leads revenue management and billing operations for innovative disability services programs. Since joining the organization in spring 2024, Ochoa has distinguished himself by developing strategic banking partnerships to scale community development initiatives and successfully navigating complex state and federal audits required by multiple funding streams.

Throughout his finance career, Ochoa has demonstrated exceptional leadership in driving organizational growth and operational efficiency. At Southwest Key Programs, he played a pivotal role in increasing annual revenue by $18 million. During his tenure as senior director of international finance at EngenderHealth, he implemented strategic initiatives that reduced restricted fund usage from $500,000 to $250,000 annually, significantly improving the organization’s financial flexibility.

Ochoa’s commitment to mentorship has proven instrumental in developing talent and improving organizational culture. When a high-performing colleague considered leaving due to supervisory challenges, he provided strategic coaching that helped her transition from emotional response to fact-based evaluation. Through several mentoring sessions, Ochoa guided her in professionally presenting performance concerns to senior leadership and evaluating external opportunities beyond salary considerations. His intervention ultimately led to leadership changes within the organization and the colleague’s subsequent promotion to a managerial position.

Currently, Ochoa oversees the financial operations of Fello’s Self-Directed Services division, which empowers more than 3,000 people with disabilities across Maryland to operate as employers of record for their support staff. This innovative program manages hundreds of millions of dollars in wages and vendor payments, supporting over 8,000 employees statewide. Ochoa’s leadership ensures strong cash flow management for this complex funding structure, enabling seamless service continuity for program participants who independently hire, train and compensate their support teams while receiving behind-the-scenes financial and human resources assistance from Fello.

Honoree profiles were written using an artificial intelligence program and supported by honoree nominations, applications and letters of recommendation. Each profile was reviewed, fact-checked and edited for accuracy by The Daily Record’s editorial staff.

This is an honoree profile from The Daily Record's Hispanic Leadership Awards for 2025. Information used in this profile was sourced from the honoree.