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Carton named first Parsons professor at UB

Sean CartonDr. Sean Carton, chief creative officer at Baltimore-based idfive, has been named the first Bob “Go Daddy” Parsons Professor of Digital Communication, Commerce and Culture at the University of Baltimore.

Carton, who has been idfive’s chief creative fficer since the firm’s inception in 2005, will continue in his role with idfive as he assumes developing the next generation of digital designers, writers, leaders, scholars, innovators and entrepreneurs at the University of Baltimore.

Carton currently serves as the director of the University of Baltimore’s Center for Digital Communication, Commerce and Culture and as a professor of the practice in marketing at the university’s Merrick School of Business.